According to the results of research conducted by Nielsen, there is a significant gender gap when it comes to smart phones (smartphones).
Based on 9200 survey respondents conducted in the United States from August to October this year, Android is the preferred platform among men, and for her to decide 33 percent of male respondents. iPhone is in second place with 29 percent, according to Business Insider.
However, Apple dominates among women. They are 31 percent said they want an iPhone. There is almost no gender gap when it comes to BlackBerry handsets. About 12 percent of men and women said they would prefer the BlackBerry, and as far as Windows Mobile, favored by more men 7.4 percent versus 5.8 percent of women. This research was carried out before Windows 7 Phone appeared on the market.
The study also included shares in the market in October this year. Almost equal shares in the market occupied by the BlackBerry and the iPhone, each about 28 percent, while Android lags a bit behind them and holds 23 percent of the market.
By all accounts looks like a battle with three players on the market, but Windows Mobile has a surprising 14 percent stake, and before they were released Phone Windows 7, so Microsoft is not entirely out of the game.
This, however, could not be said for Palm, which has a market share of less than 2 percent.
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